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The Charisma Story

The love for coffee and all things coffee came from my experiences of travelling through the rural regions and cities of Europe.

It was not long after arriving in Italy that I was inspired and invigorated by the Italian cafe scene.

I quickly found myself interested and intrigued in the aspects of coffee, the variety of beans and roasting machines. The Italian street scapes and culture added to the energy.

It also became apparent to me that coffee growing and roasting was akin to that of the wine industry. The two industries shared critical analysis of what was desirable, both were at the mercy of agricultural factors, they pursued sound techniques and excellence and contained an artisan approach.

Marcus Downes
Roaster and Proprietor